Browsing Month January, 2006

PR: New Google Search Engine In China

January 27th, 2006 @ MsMedia // No Comments

Google launches a new search engine in China to gain access to their over 100 million searchers. However, the catch is that they will have to censor the results according to rules set by the Chinese government.
Google will censor searches related to, but not limited to:
- Human rights
- Tibet
- The word “democracy”
- and pretty much [...]

Category : Press Release

15 ways to get more subscribers on your newsletter

January 12th, 2006 @ MsMedia // No Comments

Dear Reader,
Here are 15 ways to get more subscribers on your newsletter without spending a penny on advertising.
1. Make a subscription form a prominent feature of  your website.
2. Put a subscription box on every page of your  website.
3. Ask people to subscribe to your newsletter  mailing list when they complete a purchase.
4. Capture names of [...]

Category : Advertising

Develop A Promotional Filing System

January 11th, 2006 @ MsMedia // No Comments

Dear Reader,
Do you maintain a Promotional Filing System?
As marketers, we do umpteen numbers of promotions. But, do you keep a record of all your promotions?
Records like:
- Date of the promotion
- Product promoted
- Direct mail / ad pieces
- List or source to which the promotion went to
- Number of unique clicks
- Conversion ….etc.
These are records that [...]

Category : Advertising

Personalizing Your Sales Letters For Better Response

January 10th, 2006 @ MsMedia // No Comments

Psychologists tell us that people respond  more positively when they’re addressed by name.  For this reason, your sales letters will be  received better when you address your prospective customer by his own name, rather than with a  generic “Dear Sir”
Using individual names is not a challenge if  you’re only sending out a few letters. But [...]

Category : Advertising

How To: 11 marketing mega-trends

January 7th, 2006 @ MsMedia // No Comments

Dear Reader,
I hope that you are having a wonderful weekend. I found a very interesting article from Clayton Makepeace of Makepeacetotalpackage.com (see below).
11 marketing mega-trends that can make you (or break you) in 2006.
If you are an online marketer you might want to know some things in advance before it’s too late.
There is nothing to [...]

Category : Advertising

Five Revenue Boosting Web Marketing Strategies

January 4th, 2006 @ MsMedia // 2 Comments

Dear Reader,
I would like to share with you 5 key marketing strategies that maximized the selling power of my web sites and produced more dollar revenue per customer.
Here are five strategies that you can use to boost sales from your web site.
1) Upsell at point of sale:
The easiest time to sell more is at the [...]

Category : Advertising

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